Flavored Water Market Report, Analysis, Growth, overview and forecast to 2030.
The inclination towards sugar-free
beverages is an indicator of the growing health-consciousness among consumers.
Rising levels of obesity and unhealthy lifestyles followed due to changing work
habits have influenced the sales of flavored water.
The global flavored water
market report by Market Research Future (MRFR) contains exclusive insights
gleaned by in-house experts through painstaking research and interviews with
leaders of flavored water brands. Flavored Water Market is Anticipated to Reach USD 32.36
Billion by 2030 with 10.0% CAGR By 2022 to 2030
Market Outlook
Flavored water-based drinks
contain a blend of seasonal fruits and other healthy ingredients deemed to
refresh the minds of consumers or employees. Variety of flavors and eye-popping
packaging can drive the market growth from 2022 to 2030 (forecast period).
Health benefits of flavored water beverages combined with the rise of the
geriatric populace can influence sales of the market.
The declining sales of
sugar-based beverages has facilitated the growth of the market. A perfect
instance is of Hint which gained attention due to experiencing attention from
professionals working in and around Silicon Valley. Immense demand by software
professionals is likely to drive the flavored water market demand till 2030.
Furthermore, demand for such beverages to be stocked in mini fridges and
cafeterias of small and medium firms can bode well for the market.
Concerted efforts by
manufacturers in introducing new flavors as well as the launch of new products
which can enhance the external appearance of individuals are other major
drivers of the market. But the inclusion of artificial ingredients can pose a
challenge to the market.
Segmentation Analysis
The global flavored water market
is segmented by type, flavor, packaging material, and distribution channel.
By type, it is segmented into
carbonated and non-carbonated flavored water. The carbonated segment is
predicted to dominate the global market due to launch of new flavors. This is
evident by the high sales of LaCroix due to its launch of tangerine and coconut
flavors. On the other side, the non-carbonated segment can exhibit a robust
CAGR during the forecast period.
By flavor, it is segmented into
apple, mixed berry, orange, lemon, and others. Lemon is expected to take the
topmost position in the market followed by orange.
By packaging material, it is
segmented into plastic and glass. The plastic segment is touted to lead the
flavored water market due to availability of plastic and low production cost of
the material. On the other hand, glass is likely to gain traction in the coming
years.
By distribution channel, it is
segmented into store-based and non-store-based. The store-based segment is
currently taking the lead in the market. But the non-store-based segment can
capture a large market share in the coming years.
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Regional Analysis
Regionally, the global flavored
water market covers North America, Europe, Asia Pacific (APAC), and
Rest-of-the-World (RoW).
Europe has assumed the lead in
the market and will continue its reign over the forecast period due to high
levels of consumption from Germany, France, and Italy. North America has gained
second position in the market due to high sales in the U.S. Brands are at the
forefront of employing all mediums for gaining a place in the mind of the
consumer. Recently, Bai Brands aims to launch new beverages with a focus on
sugarless formulations.
The APAC region is touted to
exhibit the fastest CAGR over the forecast period due to sales of flavored
water drops which can soothe the nerves of kids and adults. China, Japan, and
India are countries which can contribute to the regional market revenue due to
a large consumer base and high disposable income levels of consumers.
Lastly, Latin America and the
Middle East & Africa can exhibit modest growth rates during the forecast
timespan due to inclination towards healthy diets.
the flavored water market
trend has experienced a significant surge in popularity, reflecting
changing consumer preferences towards healthier and more exciting beverage
options. This trend is driven by a growing emphasis on wellness and hydration,
prompting consumers to seek alternatives to sugary sodas and juices. Flavored
water offers a refreshing and low-calorie option with a wide range of natural
flavors, such as fruit-infused and botanical varieties. Moreover, the market
has seen innovation in functional ingredients, including vitamins,
electrolytes, and adaptogens, catering to consumers' specific health needs. As
sustainability concerns gain prominence, eco-friendly packaging and responsibly
sourced ingredients have also become key factors shaping this market's
trajectory. The flavored water market's evolution is characterized by its
ability to align with multiple consumer demands, ultimately shaping a vibrant
landscape for beverage choices.
Competitive Outlook
Major brands in the flavored
water market include The Coca-Cola Company, Hint, Inc., Clearly Canadian, Sunny
Delight Beverages, PepsiCo, Kraft Heinz, Crystal Geyser Water Company, Ayala, O
Beverages, LLC, Nestlé, and others.
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NOTE: Our Team of Researchers
are Studying Covid19 and its Impact on Various Industry Verticals and wherever
required we will be considering Covid19 Footprints for Better Analysis of
Market and Industries. Cordially get in Touch for More Details.
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